IEBM Encycyclopedia of marketing edited by Michael J. Baker

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Material type: Text

TextSeries: IEBM Handbook seriesPublication details: London Interfnational Thomson Business Press c1999Description: xiii,865p.:table; 26cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Books	North Eastern Hill University	COMMERCE	658.8003 IEB (Browse shelf(Opens below))	Available		200795

Total holds: 0

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Previous	658.562 COL TQM in action : including the Deming-Kaizen approach and the continuous improvement process	658 HAR Total improvement management : the next generation in performance improvement	338.6420954 SID Structural changes and productivity in small scale industries	658.8003 IEB IEBM Encycyclopedia of marketing	658.8 CHA Direct marketing : concepts and cases	338.17565 TRI Production and marketing of pulses	333.7 NAR Air pollution and environment protection: legislative policies, judicial trends and social perceptives	Next

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