Strategic marketing : a guide for developing sustainable competitive advantage (Record no. 72473)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00441nam a2200145 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0761993215 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | XAV |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Xavier, M.J. |
245 ## - TITLE STATEMENT | |
Title | Strategic marketing : a guide for developing sustainable competitive advantage |
Statement of responsibility, etc. | by M.J. Xavier |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Response Books |
Date of publication, distribution, etc. | 1999 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 359p.:ill.; 26cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Strategic Planning |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Strategic Management |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing management |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Copy number |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
COMMERCE | North Eastern Hill University | North Eastern Hill University | 25/11/2011 | 2 | 658.8 XAV | 201089 | 21/05/2015 | 21/05/2015 | 25/11/2011 | Books | |||||
COMMERCE | North Eastern Hill University | North Eastern Hill University | 25/11/2011 | 1 | 658.8 XAV | 200577 | 19/10/2016 | 19/10/2016 | 25/11/2011 | Books | ;1 | ||||
COMMERCE | North Eastern Hill University | North Eastern Hill University | 25/11/2011 | 2 | 658.8 XAV | 202450 | 03/05/2016 | 03/05/2016 | 25/11/2011 | Books | ;2 |