Global marketing management (Record no. 37675)

MARC details
000 -LEADER
fixed length control field 00467nam a2200169 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120309596
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.
245 ## - TITLE STATEMENT
Title Global marketing management
Statement of responsibility, etc. by Warren J. Keegan
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice-Hall
Date of publication, distribution, etc. c1995
300 ## - PHYSICAL DESCRIPTION
Extent xix,828p.; 24cm.
500 ## - GENERAL NOTE
General note Library has 7th ed. also
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing--Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Product Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Copy number Source of classification or shelving scheme Date last checked out
        ECONOMICS North Eastern Hill University North Eastern Hill University 24/11/2011   658.8 KEE 85031 24/11/2011 24/11/2011 Books      
        COMMERCE North Eastern Hill University North Eastern Hill University 24/11/2011   658.8 KEE 201868 24/11/2011 24/11/2011 Books ,6    
        COMMERCE North Eastern Hill University North Eastern Hill University 24/11/2011   658.8 KEE 201869 24/11/2011 24/11/2011 Books ,6;1 Dewey Decimal Classification  
        COMMERCE North Eastern Hill University North Eastern Hill University 24/11/2011   658.8 KEE 201870 24/11/2011 24/11/2011 Books ,6;2 Dewey Decimal Classification  
        COMMERCE North Eastern Hill University North Eastern Hill University 24/11/2011 1 658.8 KEE 202432 03/04/2012 24/11/2011 Books ,6;3   26/03/2012