Consumer behavior (Record no. 117252)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00484nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | (10):81-7722-754-8 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.834 DAS |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Dasgupta, Pinaki |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer behavior |
| Statement of responsibility, etc | by Wayne D.Hoyer, Deborah J.Maclnnis; adapted by Pinaki Dasgupta |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Biztantra |
| Place of publication | Delhi |
| Year of publication | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxv,595p. |
| Dimensions | ; 21cm. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hoyer, Wayne D. |
| -- | Maclnnis, Deborah J. |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | www.biztantra.in |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| COMMERCE | North Eastern Hill University | North Eastern Hill University | Course Book | 06/03/2012 | 658.834 DAS | 203108 | ,3 | Course Books |