Creating customer delight : the how and why of CRM (Record no. 116719)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00486nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0761932968 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.812 SET |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Seth,Rakesh |
| 245 ## - TITLE STATEMENT | |
| Title | Creating customer delight : the how and why of CRM |
| Statement of responsibility, etc | by Rakesh Seth and Kirti Seth |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Response Books |
| Place of publication | NewDelhi. |
| Year of publication | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 154p. |
| Dimensions | ;18cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Customer relationship management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Database management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Seth, Kirti |
| Withdrawn status | Lost status | Damaged status | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| COMMERCE | North Eastern Hill University | North Eastern Hill University | 03/07/2012 | 0.00 | 658.812 SET | 202468 | Books |