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Marketing : marketing in the 21st century

Evans, Joel R.

Marketing : marketing in the 21st century by Joel R.Evans and Borry Berman - 8th ed. - New Delhi Biztantra 2003 - xxxi,687p.:ill.; 21cm.

ISBN: 9788177223828

Subjects--Topical Terms:
Marketing--21st century
Marketing management

Dewey Class. No.: 658.80905 / EVA

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