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International marketing: managing worldwide operations in a changing international environment

Lascu, Dana-Nicoleta

International marketing: managing worldwide operations in a changing international environment - New Delhi Bizantra 2003 - xiii,349p. ;25cm.

+supplement copy

ISBN: 978817722370S

Subjects--Topical Terms:
Marketing
Marketing - management
Service industries - marketing

Dewey Class. No.: 658.8 LAS

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