000 00868nam a22002897a 4500
005 20260507150417.0
020 _a978-93-325-8710-6
041 _aeng
082 _223rd ed.
_a658.800954
_bMAR
245 _aMarketing management : Indian cases
_ccontributed by Prachi Gupta, Ashita Aggarwal, Hufrish Majra et al...
260 _aChennai
_bPearson India Education
_c2024
300 _avarious paging; ill.; tables.;
_c25 cm.
650 _aMarketing- Management
650 _aMarketing- India
700 _aGupta, Prachi
700 _aAggarwal, Ashita
700 _aMajra, Hufrish
700 _aJacob, Isaac
700 _aJain, Varsha
700 _aRadha Krishna, G.
700 _aNarang, Ritu
700 _aVenkatesh, Shanthi
700 _aPaul A, Suresh
700 _aGoswami, Susobhan
856 _uin.pearson.com
942 _cBK
999 _c184676
_d184675