| 000 | 00386nam a2200133 4500 | ||
|---|---|---|---|
| 245 |
_aWining the marketing war: a field manual for business leaders _cGerald A. Michaelson |
||
| 100 | _aMichaelson, Gerald A. | ||
| 260 |
_aDelhi _bMacmillan _cc1999 |
||
| 300 | _axv,282p.; 26cm. | ||
| 020 | _a0333933737 | ||
| 082 |
_a658.8 _bMIC |
||
| 650 | _aMarketing | ||
| 650 | _aMarketing management | ||
| 999 |
_c75010 _d75010 |
||