000 00254nam a2200097 4500
245 _aMarketing today
_cDavid J. Rachman
100 _aRachman, David J.
260 _aChicago
_bDryden Press
_cc1985
300 _axxxvii,643p.: ill.; 23cm.
082 _a658.8
_bRAC
999 _c65724
_d65724