000 00457nam a2200157 4500
245 _aMarketing in India : cases and readings
_cby S. Neelameghan
100 _aNeelamegham,S
260 _aNew Delhi
_bVikas
_cc1988
300 _axii, 940p. 23 cm
500 _aLib. has 3rd ed. also.
082 _a380.0954
_b NEE
650 _aMarketing-India
650 _aMarketing-India-Case Studies
650 _aSelling-India
650 _aConsumer Goods-Marketing-India
999 _c57575
_d57575