000 00365nam a2200121 4500
245 _aMarketing management handbook
260 _aNew Delhi
_bGlobal Books & Subscription Services
_c1998
300 _a1 v.(various pagings); 23cm.
020 _a8175120150
082 _a658.800202
_bMAR
650 _aStrategic Planning-Handbooks
650 _aMarketing Research-Handbooks
999 _c55887
_d55887