| 000 | 00514nam a2200169 4500 | ||
|---|---|---|---|
| 245 |
_aMarketing research : measurement and method _cby Donald S. Tull and Del I. Hawkins |
||
| 100 | _aTull, Donald S. | ||
| 710 | _aHawkins, Del I. | ||
| 250 | _a6th ed. | ||
| 260 |
_aNew Delhi _bPrentice-Hall of India _c1996 |
||
| 300 | _axviii, 863p. ; 26cm. | ||
| 500 | _aa text with cases | ||
| 020 | _a8120309618 | ||
| 082 |
_a658.83 _bTUL |
||
| 650 | _aMarketing research | ||
| 650 | _aMarketing--Management--Data processing | ||
| 999 |
_c37677 _d37677 |
||