000 00367nam a2200121 4500
245 _aBasic marketing : concepts, decisions, and strategies
_c Edward W. Cundiff and Richard R. Still
100 _aCundiff, Edward W.
710 _aStill, Richard R.
250 _a2nd. ed.
260 _aNew Delhi
_bPrentice-Hall
_c1972
300 _axi,627p.; 24cm.
082 _a658.4
_bCUN
999 _c23837
_d23837