000 00627nam a22002177a 4500
020 _a9781259026812
041 _aeng
082 _223rd.ed.
_a658.8
_bSER
245 _aServices marketing : integrating customer focus across the firm
_cValarie A. Zeithaml [et.al]
250 _a6th ed.
260 _aNew Delhi
_bMcGraw Hill Education
_c2013
300 _axxxii,711p. ;
_c24cm.
500 _aLibrary has 7th ed. also.
650 _aServices
650 _aServices - Marketing
700 _aZeithaml ,Valarie A.
700 _aBitner, Mary Jo
700 _aGremler, Dwayne D.
700 _aPandit, Ajay
942 _cBK
999 _c172751
_d172751