000 00448nam a22001457a 4500
020 _a978-81-321-0471-1
082 _223rd.
_a658.8
100 _aVenugopal, Pingali
245 _aMarketing management : a decision-making approach
_cPingali Venugopal
260 _aNew Delhi
_bSAGE Publications
_c2010
300 _axvii,245p.:ill.;
_c25cm.
650 _aMarketing--Management
650 _aMarketing management
856 _uwww.sagepublications.com
999 _c155974
_d155974