000 00300nam a2200097Ia 4500
008 120229s9999 xx 000 0 und d
082 _a658.8 JAI
100 _aJain,Subhash C.
245 _aMarketing strategy : planning, implementation, and control
260 _bCengage Learning
_aAustralia
_c2004
999 _c116917
_d116917