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1.
Geography and planning Peter Scott by
Material type: Text Text
Publication details: London Hutchinson 1970 [reprinted 1971]
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.83 SCO.
2.
Marketing research : methodological foundations by Gilbert A Churchill by
Edition: 3rd ed.
Material type: Text Text
Publication details: Chicago Dryden Press c1983
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.83 CHU .
3.
Marketing research : how to strategically use and implement the latest research techniques for successful marketing Sangeeta Ageawal by
Material type: Text Text
Publication details: Delhi Global Business Press 1994
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.83 AGR.
4.
Marketing research by David J. Luck and Ronald S. Rubin by
Edition: 7th ed.
Material type: Text Text
Publication details: New Delhi Prentice-Hall of India 1996
Availability: Items available for loan: North Eastern Hill University (4)Call number: 658.83 LUC, ...
5.
Marketing research : measurement and method by Donald S. Tull and Del I. Hawkins by
Edition: 6th ed.
Material type: Text Text
Publication details: New Delhi Prentice-Hall of India 1996
Availability: Items available for loan: North Eastern Hill University (7)Call number: 658.83 TUL, ...
6.
Practical approach to market management Stephen Morse by
Material type: Text Text
Publication details: London Mcgraw-Hill c1967
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.8 MOR.
7.
Marketing revolution : a radical manifesto for dominating the marketplace by Kevin J. Clancy & Robert S. Shulman by
Material type: Text Text
Publication details: [s.l.] Harper Business c1991
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.8 CLA.
8. Books
Marketing research by David A. Aaker and George S. Day by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New York John Wiley 1990
Online resources:
Availability: Items available for loan: North Eastern Hill University (3)Call number: 658.83 AAK, ...
9.
Marketing management handbook
Material type: Text Text
Publication details: New Delhi Global Books & Subscription Services 1998
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.800202 MAR.
10.
Marketing research C. C. Beri by
Edition: 3rd. ed.
Material type: Text Text
Publication details: New Delhi Tata McGraw-Hill Publishing c2000
Availability: Items available for loan: North Eastern Hill University (2)Call number: 658.83 BER, ...
11.
Encyclopaedia of marketing research edited by Rajanee Ranjan by
Material type: Text Text
Publication details: New Delhi Anmol Publications c1998
Availability: Items available for loan: North Eastern Hill University (6)Call number: 658.83 ENC, ...
12.
Creating markets across the globe : strategies for business excellence Ashok Korwar by
Material type: Text Text
Publication details: New Delhi McGraw-Hill Publishing c1997
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.8 KOR.
13. Books
Marketing research: an applied orientation by Naresh K. Malhotra by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Delhi Pearson Education Asia [19-?]
Availability: Items available for loan: North Eastern Hill University (16)Call number: 658.83 MAL, ...
14.
Quantitative models in marketing research by Philip Hans Franses and Richard Paap by
Material type: Text Text
Publication details: Cambridge Cambridge University press c2001
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.83 FRA.
15.
International marketing research V.Kumar by
Material type: Text Text
Publication details: New Delhi Prentice-Hall of India 2003
Availability: Items available for loan: North Eastern Hill University (3)Call number: 658.83 KUM, ...
16.
Research for marketing decisions by Paul E.Green, Donald S.Tull and Gerald Albaum by
Edition: 5th ed.
Material type: Text Text
Publication details: New Delhi Prentice-Hall c1988
Availability: Items available for loan: North Eastern Hill University (2)Call number: 658.83 GRE, ...
17.
Bayesian statistics and marketing Peter E. Rossi, Greg M. Allenby and Robert McCulloch by
Material type: Text Text
Publication details: New Jersey John Wiley c2005
Availability: Items available for loan: North Eastern Hill University (1)Call number: 519.54 ROS.
18.
Marketing research:within a changing information environment Joseph F.Hair, Robert P.Bush and David J.Ortinau by
Material type: Text Text
Publication details: Boston McGraw-Hill 2003
Availability: Items available for loan: North Eastern Hill University (3)Call number: 658.83 HAI, ...
19.
Marketing research Suja R.Nair by
Material type: Text Text
Publication details: Bangalore Himalaya Publishing 2007
Online resources:
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.83 .
20.
Marketing management : a south Asian perspective by Philip Kotler ... [et al.] by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Person Education 2003
Availability: Items available for loan: North Eastern Hill University (8)Call number: 658.83954 MAR , ...
21.
Review of marketing research edited by Naresh K. Malhotra by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Prentice-Halll of India 2006
Online resources:
Availability: Items available for loan: North Eastern Hill University (2)Call number: 658.83 , ...
22. Books
Consumer behaviour in tourism John Swarbrooke and Susan Horner by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Delhi Elsevier 2007
Online resources:
Availability: Items available for loan: North Eastern Hill University (4)Call number: 658.834 SWA, ... Not available: North Eastern Hill University: Checked out (1).
23.
Marketing research G.C.Beri by
Edition: 4th ed.
Material type: Text Text
Publication details: New Delhi Tata McGraw Hill Education 2011
Availability: Items available for loan: North Eastern Hill University (2)Call number: 658.83 BER , ...
24.
Marketing research Carl McDaniel and Roger Gates by
Edition: 8th ed.
Material type: Text Text
Publication details: New Delhi John Wiley & Sons 2010
Online resources:
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.83 McD.
25.
Case studies in marketing : the Indian context R. Srinivasan by
Edition: 4th ed.
Material type: Text Text
Publication details: New Delhi PHI Learning 2011
Online resources:
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.83954 SRI.