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1.
Lifestyle economics : consumer behaviour in a turbulent world. by Peter Earl. by
Material type: Text Text
Publication details: London. Wheatsheaf Books. 1986
Availability: Items available for loan: North Eastern Hill University (1)Call number: 339.47 EAR.
2.
Consumer behaviour and market action by Henry Assael by
Edition: 5th ed.
Material type: Text Text
Publication details: Ohio South Western College Publishing c1995
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.834 ASS.
3.
Consumer behavior by Matin Khan by
Material type: Text Text
Publication details: New Delhi New Age Publishers c2001
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.834 KHA.
4.
Digital Marketing : global strategies from the world's leading experts by Jerry Wind and Vijay Mahajan by
Material type: Text Text
Publication details: New York . John Wiley & Sons c 2001
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.80900164404 WIN.
5.
Understanding buying behaviour of Indian families by Sheetal Kapoor by
Material type: Text Text
Publication details: Delhi New Century Publications c2002
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.834 KAP.
6.
Consumer behaviour (text and cases) by Suja R. Nair by
Material type: Text Text
Publication details: Mumbai Himalaya Publishing House 1999
Availability: Items available for loan: North Eastern Hill University (2)Call number: 658.834 NAI, ...
7.
Consumer behaviour : dynamics of building brand equity by Soma Sen Gupta by
Material type: Text Text
Publication details: New Delhi New Century Publications c2005
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.834 SEN.
8.
Emotion and reason in consumer behavior by Series: Professional and trade series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Linacre House Butterworth-Heinemann 2006
Availability: Items available for loan: North Eastern Hill University (2)Call number: 339.47 CHA , ...
9.
Handbook of tourist behaviour ; theory and practice edited by Metzin Kozak and Alain Decrop by Series: Routledge advances in tourism
Material type: Text Text
Publication details: New York Routledge 2009
Availability: Items available for loan: North Eastern Hill University (1)Call number: 910.688 HAN.
10.
Handbook of developments in consumer behaviour edited by Victoria Wells and Gordon Foxall by
Material type: Text Text
Publication details: Cheltenham Edward Elgar 2012
Online resources:
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.8342 HAN.
11. Books
Routledge handbook of consumer behaviour in hospitality and tourism edited by Saurabh Kumar Dixit by
Material type: Text Text
Language: English
Publication details: Oxon Routledge 2017
Online resources:
Availability: Items available for loan: North Eastern Hill University (1)Call number: 910.46 ROU.
12. Books
Consumption and everyday life Mark Paterson by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London Routledge 2018
Online resources:
Availability: Items available for loan: North Eastern Hill University (1)Call number: 306.3 PAT.