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1.
Strategic market management by David A. Aaker by
  • Aaker, David A
Edition: 5th ed.
Material type: Text Text
Publication details: New York John Wiley & Sons c1998
Availability: Items available for loan: North Eastern Hill University (2)Call number: 658.8 AAK, ...
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2.
Strategic marketing : a guide for developing sustainable competitive advantage by M.J. Xavier by
  • Xavier, M.J
Material type: Text Text
Publication details: New Delhi Response Books 1999
Availability: Items available for loan: North Eastern Hill University (3)Call number: 658.8 XAV, ...
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