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1.
Direct marketing : concepts and cases by Mukesh Chaturvedi by
Material type: Text Text
Publication details: New Delhi Excel Books 2000
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.8 CHA.
2.
Customer relationship management : an Indian perspective by Mukesh Chaturvedi and Abhinav Chaturvedi by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excedl Books 2005
Availability: Items available for loan: North Eastern Hill University (1)Call number: 658.8120954 CHA .