Paley, Norton <br/><br/>
Mastering the rules of competitive strategy : a resource guide for managers 
Norton Paley 
 - New York  Auerbach Publications  2008 
 - xxii,225p.:ill.;  21cm. 
<br/><br/><label>ISBN: </label>1420068091 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Management<br/>Strategic planning-Management
<br/><br/><label>Dewey Class. No.: </label>658.8 PAL