Blois, Keith <br/><br/>
Oxford textbook of marketing 
edited by Keith Blois 
 - Oxford  Oxford University Press  c2009 
 - ix,658p.:ill.; 24cm. 
<br/><br/><label>ISBN: </label>0198775768   
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Textbook