Kotler, Philip
Marketing management
Philip Kotler
- 12th ed.
- Delhi Pearson Education 2003
- xxix,706p.:col.ill.; 23cm.
Library has 10th,11th,13th ed. and 15th ed by Philip Kotler and Kevin Lane Keller
9789332557185
Marketing--management
Selling--Management
658.8 / KOT