Woodruffe, Helen <br/><br/>
Sevices Marketing 
Helen Woodruffe 
 - Delhi  Macmillan India   c1992 
 - ix,307p.; 25cm. 
<br/><br/><label>ISBN: </label>0333930800 
<br/><br/><label>Dewey Class. No.: </label>658.8  /  WOO