Kapoor, Sheetal <br/><br/>
Understanding buying behaviour of Indian families 
by Sheetal Kapoor 
 - Delhi  New Century Publications  c2002 
 - xv,270p. ; 22cm. 
<br/><br/><label>ISBN: </label>817708027X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour--India <br/>Family--India--Buying behaviour
<br/><br/><label>Dewey Class. No.: </label>658.834  / KAP