Schiffman, Leon G. <br/><br/>
Consumer behavior 
Leon G. Schiffnan and Leslie Lazar Kanuk 
 - 3rd  ed. 
 - New Delhi  Prentice-Hall  1987 
 - xviii,725p.:ill. ;   28cm. 
<br/><br/> Library has 8th ed. and 12th ed also.<br/>12th ed. authored by Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar. 
<br/><br/><label>ISBN: </label>8120323505 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior <br/>Market surveys
<br/><br/><label>Dewey Class. No.: </label>658.834  / SCH