Neelamegham,S <br/><br/>
Marketing in India : cases and readings 
by S. Neelameghan 
 - New Delhi  Vikas  c1988 
 - xii, 940p. 23 cm 
<br/><br/> Lib. has 3rd ed. also. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-India<br/>Marketing-India-Case Studies<br/>Selling-India<br/>Consumer Goods-Marketing-India
<br/><br/><label>Dewey Class. No.: </label>380.0954  /  NEE