Jain , Abhinandan K.  <br/><br/>
Product design and test marketing of information products/services 
Abhinandan K. Jain ... [et al.] 
 - New Delhi  Oxford & IBH Publishing  c1999 
 - xxv,138p.; 21cm. 
<br/><br/><label>ISBN: </label>8120413504 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Information Centres-Marketing<br/>Management-Information Products
<br/><br/><label>Dewey Class. No.: </label>Lib  / 025.52 PRO