TY  - BOOK
AU  - Scaffer, Catherine Marianne
TI  - Part-worth estimation techniques for conjoint analysis : a comprehensive cross validation study of alternative models
U1  - LIB658.8340151956 
PY  - 1990///
CY  - Ann Arbor
PB  - U.M.I.
KW  - Research-Techniques
KW  - Conjoint Analysis
KW  - Conjoint Models
ER  -