Hawkins, Del I. <br/><br/>
Consumer behavior implication for marketing strategy 
by  Del I. Hawkins  Roger J. Best and Kenneth A. Coney 
 - 3rd ed. 
 - Plano  Taxas Business Publications  c1986 
 - xiv,740p.: ill.; 24cm. 
<br/><br/><label>Dewey Class. No.: </label>339.47  / HAW