Chattopadhyay, Rohitashya <br/><br/>
Understanding India : cultural influences on Indian television  commercials 
Rohitashya Chattopadhyay 
 - New Delhi  SAGE  2014 
 - xi,175p.;  23cm. 
<br/><br/><label>ISBN: </label>978-81-321-1392-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Television advertising-Social aspects-India<br/>Television broadcasting-Social aspects-India
<br/><br/><label>Dewey Class. No.: </label>302.23450954  / CHA