TY  - BOOK
AU  - Sasikumar, K.
TI  - Brand management practices : issues and trends
SN  - 978-93-5024-818-8
U1  - 658.827 23rd.
PY  - 2019///
CY  - Mumbai
PB  - Himalaya Publishing House
KW  - Branding (Marketing)-Management
UR  - www.himpub.com
ER  -