Shajahan, S. <br/><br/>
Services marketing : concepts, practices and cases from Indian environment 
by S. Shajahan 
 - 2nd ed. 
 - Mumbai  Himalaya Publishing  2021 
 - viii, 358p.; ill.;  24 cm 
<br/><br/><label>ISBN: </label>978-93-5097-063-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHA