Business policy and strategic management (for undergraduate students of mangement and commerce of all leading Indian universities) 
S. Senthilkumar, A. Sharmila, S. Marutha Durai and J. Poornima 
 - New Delhi  S Chand & Company  2014 
 - x,406p.;  24cm. 
<br/><br/><label>ISBN: </label>81-219-4334-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning<br/>Strategic planning
<br/><br/><label>Dewey Class. No.: </label>658.4012  / BUS