Halve, Anand Bhaskar <br/><br/>
Darwin's brands : adapting for success 
Anand Halve 
 - New Delhi  SAGE  2012 
 - xvii,168p.:ill.;  24cm. 
<br/><br/><label>ISBN: </label>978-81-321-0715-6  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products-India<br/>Brand choice-India
<br/><br/><label>Dewey Class. No.: </label>658.8270954  / HAL