TY - BOOK AU - Garfield, Bob TI - And now a few words from me : advertising's leading critic lays down the law, once and for all SN - 0-07-140316-7 U1 - 659.1 23rd. PY - 2003/// CY - New York PB - McGraw-Hill KW - Advertising KW - Marketing UR - www.books.mcgraw-hill.com ER -