Kashyap, Pradeep Rural marketing book by Pradeep Kashyap and Sidhartha Raut - New Delhi Biztantra 2010 - xvii,354p. : ill. ; 21cm. ISBN: 10:81-7722-558-8 Subjects--Topical Terms: Marketing--Rural areas(India)Marketing--Management--Rural areas(India) Dewey Class. No.: 658.8091734 KAS