Dasgupta, Pinaki   <br/><br/>
Consumer behavior  
by Wayne D.Hoyer, Deborah J.Maclnnis; adapted by Pinaki Dasgupta 
 - 4th ed. 
 - Delhi   Biztantra   2009 
 - xxv,595p.  ;  21cm. 
<br/><br/><label>ISBN: </label>(10):81-7722-754-8 
<br/><br/><label>Dewey Class. No.: </label>658.834 DAS