Avadhani, V. A.  <br/><br/>
Marketing of financial services  
V. A. Avadhani 
 - 3rd rev. ed. 
 - Mumbai    Himalaya Publishing   2008 
 - xx,718p.:ill.;  25cm. 
<br/><br/><label>ISBN: </label>9789350247044 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Financial services industry
<br/><br/><label>Dewey Class. No.: </label>658.80933210954   / AVA