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Advertising management by David A. Aaker, Rajeev Batra and John G.Myers

By: Contributor(s): Material type: TextTextPublication details: New Delhi Prentice-Hall of India 1995Edition: 4th edDescription: xiv,593p, ; 25cmISBN:
  • 8120307909
Subject(s): DDC classification:
  • 659.1 AAK
Item type: Books
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Books Books North Eastern Hill University General Stacks COMMERCE 659.1 AAK (Browse shelf(Opens below)) Available 505256
Books Books North Eastern Hill University General Stacks COMMERCE 659.1 AAK (Browse shelf(Opens below)) Available 505258
Books Books North Eastern Hill University General Stacks COMMERCE 659.1 AAK (Browse shelf(Opens below)) Available 505257
Books Books North Eastern Hill University General Stacks COMMERCE 659.1 AAK (Browse shelf(Opens below)) Available 505259
Books Books North Eastern Hill University Course Book ECONOMICS 659.1 AAK (Browse shelf(Opens below)) ,3 Available 85053
Books Books North Eastern Hill University Course Book COMMERCE 659.1 AAK (Browse shelf(Opens below)) ,4;1 Available 200686
Books Books North Eastern Hill University General Stacks COMMERCE 659.1 AAK (Browse shelf(Opens below)) ,4 Available 200685
Total holds: 0

Library has 5th ed also.

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