Aaker on branding : 20 principles that drive success David Aaker

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TextLanguage: English Publication details: Los Angeles SAGE 2015Description: xii,235p.; 23cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Books	North Eastern Hill University General Stacks	COMMERCE	658.827 AAK (Browse shelf(Opens below))	;1	Available		204928
Books	North Eastern Hill University General Stacks	COMMERCE	658.827 AAK (Browse shelf(Opens below))		Available		204927

Total holds: 0

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Previous	658.812 SEY Customer revolution : how to thrive when customers are in control	658.82 MIS Sales promotion and advertising management	658.827 AAK Aaker on branding : 20 principles that drive success	658.827 AAK Aaker on branding : 20 principles that drive success	658.827 KEL Strategic brand management : building measuring and managing brand equity	658.827 KEL Strategic brand management : building measuring and managing brand equity	658.827 KEL Strategic brand management : building measuring and managing brand equity	Next

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