Marketing : an introduction (Record no. 84692)
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000 -LEADER | |
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fixed length control field | 00348nam a2200133 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | ARM |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary |
245 ## - TITLE STATEMENT | |
Title | Marketing : an introduction |
Statement of responsibility, etc. | Gary Armstrong and Philip Kotler |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Singapore |
Name of publisher, distributor, etc. | Pearson Education |
Date of publication, distribution, etc. | 2003 |
500 ## - GENERAL NOTE | |
General note | 1 cd |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Management |
710 ## - ADDED ENTRY--CORPORATE NAME | |
Corporate name or jurisdiction name as entry element | Kotler, Philip |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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BOOK'S CDS | North Eastern Hill University | North Eastern Hill University | 25/11/2011 | 658.8 ARM | CD218 | 25/11/2011 | ,5 | 25/11/2011 | CD | |||||
BOOK'S CDS | North Eastern Hill University | North Eastern Hill University | 25/11/2011 | 658.8 ARM | CD219 | 25/11/2011 | ,5;1 | 25/11/2011 | CD |