Result oriented marketing communications (Record no. 74123)

MARC details
000 -LEADER
fixed length control field 00327nam a2200109 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number AND
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Anderson, Alan H.
245 ## - TITLE STATEMENT
Title Result oriented marketing communications
Statement of responsibility, etc. Alan H. Anderson and David Kleiner
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Beacon Books
Date of publication, distribution, etc. c1998
300 ## - PHYSICAL DESCRIPTION
Extent xxx,249p.:ill.; 21cm.
710 ## - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Kleiner, David
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        COMMERCE North Eastern Hill University North Eastern Hill University 25/11/2011   658.8 AND 200873 25/11/2011 om 25/11/2011 Books