Managing for marketing excellence (Record no. 73394)
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000 -LEADER | |
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fixed length control field | 00365nam a2200145 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0077072375 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | CHA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Chaston, Ian |
245 ## - TITLE STATEMENT | |
Title | Managing for marketing excellence |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | McGrahill book |
Date of publication, distribution, etc. | c1990 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xii,173p.:ill. ;24cm. - |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing--Management |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Markets |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Selling |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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COMMERCE | North Eastern Hill University | North Eastern Hill University | 25/11/2011 | 658.8 CHA | 200998 | 25/11/2011 | om | 25/11/2011 | Books |