Marketing in India : cases and readings (Record no. 57575)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00457nam a2200157 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 380.0954 |
| Item number | NEE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Neelamegham,S |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing in India : cases and readings |
| Statement of responsibility, etc. | by S. Neelameghan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Vikas |
| Date of publication, distribution, etc. | c1988 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 940p. 23 cm |
| 500 ## - GENERAL NOTE | |
| General note | Lib. has 3rd ed. also. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing-India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing-India-Case Studies |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Selling-India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumer Goods-Marketing-India |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 380.0954 NEE | 162579 | 24/11/2011 | 24/11/2011 | Books | |||||||
| COMMERCE | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 380.0954 NEE | 201178 | 24/11/2011 | 24/11/2011 | Books | ,2 |