Global perspectives in marketing (Record no. 38271)
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000 -LEADER | |
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fixed length control field | 00384nam a2200133 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0030027721 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | |
Item number | 658.8 KAY |
245 ## - TITLE STATEMENT | |
Title | Global perspectives in marketing |
Statement of responsibility, etc. | edited by Erdener Kaynak |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York |
Name of publisher, distributor, etc. | Praeger Special Studies |
Date of publication, distribution, etc. | c1985 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxi, 257p.: tables; 21cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Comparative Marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
710 ## - ADDED ENTRY--CORPORATE NAME | |
Corporate name or jurisdiction name as entry element | Kaynak, Erdener |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
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ECONOMICS | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 1 | 658.8 KAY | 85069 | 30/04/2024 | 24/04/2024 | 24/11/2011 | Books |