Marketing research : measurement and method (Record no. 37677)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00514nam a2200169 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120309618 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | TUL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tull, Donald S. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research : measurement and method |
| Statement of responsibility, etc. | by Donald S. Tull and Del I. Hawkins |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Prentice-Hall of India |
| Date of publication, distribution, etc. | 1996 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 863p. ; 26cm. |
| 500 ## - GENERAL NOTE | |
| General note | a text with cases |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing--Management--Data processing |
| 710 ## - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Hawkins, Del I. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | COMMERCE | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 1 | 658.83 TUL | 85049 | 06/11/2019 | 06/11/2019 | ,5 | 24/11/2011 | Books | ||||
| Dewey Decimal Classification | COMMERCE | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 1 | 658.83 TUL | 201638 | 26/11/2018 | 26/11/2018 | ,5;5 | 24/11/2011 | Books | ||||
| Dewey Decimal Classification | COMMERCE | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 658.83 TUL | 201893 | 18/03/2013 | ,5;2 | 24/11/2011 | Books | ||||||
| COMMERCE | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 658.83 TUL | 201894 | 24/11/2011 | ,5;3 | 24/11/2011 | Books | |||||||
| Dewey Decimal Classification | COMMERCE | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 2 | 658.83 TUL | 201895 | 26/11/2018 | 26/11/2018 | ,5;4 | 24/11/2011 | Books | ||||
| Dewey Decimal Classification | COMMERCE | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 658.83 TUL | 200601 | 24/11/2011 | ,5;1 | 24/11/2011 | Books | ||||||
| Dewey Decimal Classification | COMMERCE | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 658.83 TUL | 202444 | 24/11/2011 | ,5;6 | 24/11/2011 | Books |