Basic marketing : concepts, decisions, and strategies (Record no. 23837)
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000 -LEADER | |
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fixed length control field | 00367nam a2200121 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.4 |
Item number | CUN |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Cundiff, Edward W. |
245 ## - TITLE STATEMENT | |
Title | Basic marketing : concepts, decisions, and strategies |
Statement of responsibility, etc. | Edward W. Cundiff and Richard R. Still |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd. ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Prentice-Hall |
Date of publication, distribution, etc. | 1972 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xi,627p.; 24cm. |
710 ## - ADDED ENTRY--CORPORATE NAME | |
Corporate name or jurisdiction name as entry element | Still, Richard R. |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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ECONOMICS | North Eastern Hill University | North Eastern Hill University | 24/11/2011 | 658.4 CUN | 32619 | 24/11/2011 | 24/11/2011 | Books |