Services marketing : integrating customer focus across the firm (Record no. 172751)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00627nam a22002177a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781259026812 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23rd.ed. |
| Classification number | 658.8 |
| Item number | SER |
| 245 ## - TITLE STATEMENT | |
| Title | Services marketing : integrating customer focus across the firm |
| Statement of responsibility, etc | Valarie A. Zeithaml [et.al] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | McGraw Hill Education |
| Year of publication | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxxii,711p. ; |
| Dimensions | 24cm. |
| 500 ## - GENERAL NOTE | |
| General note | Library has 7th ed. also. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Services |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Services - Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zeithaml ,Valarie A. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bitner, Mary Jo |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gremler, Dwayne D. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pandit, Ajay |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| HOTEL MANAGEMENT | North Eastern Hill University | North Eastern Hill University | General Stacks | 01/09/2017 | 658.8 SER | 355904 | ,5 | Books | |||
| HOTEL MANAGEMENT | North Eastern Hill University | North Eastern Hill University | General Stacks | 01/09/2017 | 658.8 SER | 355905 | ,5;1 | Books | |||
| HOTEL MANAGEMENT | North Eastern Hill University | North Eastern Hill University | General Stacks | 01/09/2017 | 658.8 SER | 355906 | ,5;2 | Books | |||
| HOTEL MANAGEMENT | North Eastern Hill University | North Eastern Hill University | General Stacks | 01/09/2017 | 658.8 SER | 355907 | ,5;3 | Books | |||
| HOTEL MANAGEMENT | North Eastern Hill University | North Eastern Hill University | General Stacks | 01/09/2017 | 658.8 SER | 355908 | ,5;4 | Books | |||
| COMMERCE | North Eastern Hill University | North Eastern Hill University | General Stacks | 24/09/2024 | 658.8 SER | 505266 | ,6;2 | Books | |||
| COMMERCE | North Eastern Hill University | North Eastern Hill University | General Stacks | 24/09/2024 | 658.8 SER | 505267 | ,6;3 | Books | |||
| COMMERCE | North Eastern Hill University | North Eastern Hill University | General Stacks | 24/09/2024 | 658.8 SER | 505265 | ,6;1 | Books | |||
| COMMERCE | North Eastern Hill University | North Eastern Hill University | General Stacks | 24/09/2024 | 658.8 SER | 505264 | ,6 | Books |